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As the demand for software grows for online shoppers, so does the expectation for a seamless direct to consumer (D2C) experience. D2C not only offers personalization and elevates the buyer experience for your customers, but also gives your business complete control over how you choose to position, market, and ultimately sell your products. It’s a win-win!
When you look at the ecommerce market as a whole, there has never been a better time to make a switch from marketplaces and app stores to a D2C business model. However, moving software sales to a D2C model takes careful planning. Your company will need to build a strategy geared towards the ecommerce market, solidify a plan for storing customer data, and determine a way to attract business through omni-marketing channels.
Our guide takes you through a comprehensive look into moving your company over to a D2C model. The guide will cover:
- An overview of the D2C model and why it’s beneficial to your company
- Why a D2C model is something software companies should be focusing on
- How you can set your business up for success by transitioning to a D2C model
- What success looks like when you move your business over to the D2C model
Get your copy of our guide today! Click here to get your free copy of How to Sell Direct to Consumers: A Comprehensive Guide for Software Companies.