We’re excited to announce that Toss Pay is now live on FastSpring in South Korea. As one of South Korea’s most dominant digital wallets, commanding nearly 20% of the market share, Toss Pay joins our existing support for Kakao Pay. By offering the two most popular payment methods in the region, we’re helping you unlock one of the world’s most tech-savvy economies.
Why Local Payment Methods Matter
For companies looking to expand into South Korea, success depends on moving beyond a “one-size-fits-all” global approach. Here’s how FastSpring’s latest integration drives growth in South Korea:
- Wider Market Reach: Expand market reach to Toss’s 19 million+ active users. Used by over 90% of South Korean smartphone owners, Toss Pay is an essential part of any company’s growth strategy in South Korea.
- Boosted Conversions: While global cards are common, the combined dominance of Toss Pay and Kakao Pay means that it’s essential to capture Gen Z and Millennial shoppers who prioritize the frictionless, biometric one-tap checkout experience these apps provide.
- Operational Efficiency: As your Merchant of Record, FastSpring doesn’t just add a button to your checkout; we handle localized tax collection, compliance, remittance, and currency conversion to KRW automatically.
- Better Margins & Insights: Leveraging local payment rails reduces transaction friction and costs, directly improving your bottom line. Plus, our platform provides the region-specific data you need to forecast growth accurately.
Ready to learn more about Toss Pay? Take a look at our release documentation or take a look at our list of global payment methods to see how we support the entire global market. Schedule some time with our team today to learn about how FastSpring can help you expand into global markets.
