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FastSpring is thrilled to announce our participation at ChinaJoy 2025, China’s premier digital entertainment expo taking place Aug. 1-4 at the Shanghai New International Expo Centre. As one of the world’s most significant gaming industry events, ChinaJoy provides an unparalleled platform for connecting with both domestic and international game developers, publishers, and industry leaders under this year’s inspiring theme, “Gather What You Love.”

Before diving into ChinaJoy, we’ll also be making a stop at Pocket Gamer Connects Summit Shanghai on July 30, where our Head of Gaming Chip Thurston will join the panel How Different Are UA & Monetisation Strategies In Eastern And Western Markets? This session promises to deliver valuable insights on what monetization and user acquisition methods work in Western and Eastern markets. Do IAPs and ads work in both regions? Does rewarded UA work in the East as well as it does in the West? What UA methods can either region learn from each other? Join us before ChinaJoy to hear directly from this panel of experts! 

ChinaJoy 2025 promises to be an extraordinary showcase of innovation in online gaming and digital entertainment, featuring new game releases, cutting-edge product demonstrations, and dynamic networking opportunities. The event attracts industry titans, business elites, and technical experts from around the globe, making it the perfect venue for FastSpring to demonstrate how our payment solutions can help game developers unlock their full potential in international markets. 

Visit FastSpring at Booth W4-A792 on Aug. 1-3 in the B2B Hall, where our team will showcase how we empower game studios to seamlessly expand into global markets. Whether you’re looking to monetize through direct-to-consumer (D2C) channels, navigate complex international tax compliance, or implement localized payment methods across different regions, FastSpring provides the comprehensive merchant of record services that let you focus on creating amazing games while we handle the complexities of worldwide commerce.

The timing couldn’t be better for game developers looking to capitalize on global growth opportunities. As the gaming industry continues to evolve with live service models and D2C strategies becoming increasingly important, having the right payment infrastructure is crucial for success. FastSpring’s presence at ChinaJoy underscores our commitment to helping studios of all sizes — from emerging indie developers to established publishers — navigate the intricate landscape of global game monetization.

ChinaJoy 2025 will also feature parallel events including the China International Digital Entertainment Industry Conference (CDEC) and the China Game Developers Conference (CGDC), creating multiple touchpoints for meaningful industry discussions. Additionally, the inaugural Shanghai International Animation Month will provide even more opportunities for creative collaboration and business development across the broader entertainment ecosystem.

Where to Get Tickets

Still need tickets? Head over to the registration page to grab your ticket and get access to incredible speakers, unparalleled networking opportunities, and a networking app that will maximize your experience even more.

How to Connect With FastSpring

We invite all summit attendees to join us for Chip Thurston’s panel and connect with our team throughout the week in Shanghai. Whether you’re looking to optimize your current monetization strategy or exploring new ways to engage with your player community, FastSpring offers the expertise and solutions to help you succeed in today’s competitive gaming market. Schedule a demo now or at any time in Shanghai in person.

Don’t miss this opportunity to connect with FastSpring at one of Asia’s most influential gaming events. Visit us at Booth W4-A792 in the B2B Hall from Aug. 1-3 to discover how we can help your game studio achieve global success. Whether you’re already operating internationally or just beginning to explore overseas markets, our team is ready to provide the insights and solutions you need to thrive in today’s competitive gaming landscape.

FastSpring is how gaming publishers sell in more places around the world. For two decades, FastSpring has been a trusted payment provider you can use to sell games or in-game items on your website, web shop, or embedded directly into your game with fully customizable and branded checkouts just for you. FastSpring allows you to offload the complexity of global payments, sales tax and VAT compliance, player payments support, and many other aspects of payments management. Spend less time managing your payments and compliance and more time making great games! To learn more about how FastSpring supports game developers, visit fastspring.gg/.