FastSpring is proud to announce the launch of Growth Stage: a new podcast offering conversations with a diverse group of SaaS leaders from around the world.
You’ll hear stories from bootstrapped and VC-funded founders, C-suite executives, and developers that will inspire new growth strategies in your own business.
This podcast is for any SaaS professional looking for growth insights: from marketers to developers to executives and founders. Our goal is to make this podcast more globally diverse and more technical than other SaaS-related podcasts you’ll find.
Our First Three Episodes
1. Is CRO Different for SaaS? Interview with Fred Linfjard
Is conversion rate optimization for SaaS different than traditional A/B testing for ecommerce?
In traditional ecommerce, CRO is all about getting people to click the “buy” button. But for subscription-based software companies, that’s just the beginning.
We sat down with growth expert (and current director of growth at Planday) Frederic Linfjärd to learn more.
2. How Fred Linfjard Reduced a SaaS Company’s Churn Rate by 50%
We followed up our CRO conversation with Fred with another interview about churn. Specifically, how Fred slashed it by 50% in a previous growth role at a software company.
In our conversation, he lays out the components of a churn reduction engine: how to automate learning why your customers are churning, how to win them back, and more.
3. Stagflation-Proof Pricing Strategies for SaaS & Software with Kurt Smith
It’s hard enough to guide a company through a period of heavy inflation or during a recession. But it becomes much more difficult when they’re occurring at the same time. This is stagflation — and economists are predicting a period of stagflation to last into 2024.
We interviewed our former Chief Product Officer Kurt Smith about pricing strategies that work during volatile markets.
Interested In Being a Guest?
If you’re interested in being a guest, email us at firstname.lastname@example.org with an introduction and one or two topics you’d like to suggest.
As the leading merchant of record payment platform for SaaS and software, FastSpring lets you reduce your payments, subscriptions, entitlements, fulfillment, and tax management stack down to one. We manage all the hard parts of transacting globally allowing you to focus on moving your business farther, faster. Schedule a demo to learn more.