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We’re excited to announce Part 2 of our two-part webinar More Money, More Control: Selling Your App Outside The App Store. Did you miss Part 1? Don’t worry, we’ve combined both into a single viewing experience! The series is hosted by author and indie Mac software developer, Christian Tietze and tech marketing exec and technical evangelist, Nick Cavalancia on the topic of selling your app outside the Mac App Store.
Part 2 — Hosted by Nick Cavalancia of Techvangelism
You’re skipping the app store — now what?
Tech marketing exec and evangelist Nick Cavalancia is hosting Part 2, which will cover the process of marketing and selling your app beyond the Mac App Store. You’ve decided that the App Store isn’t right for you, but how to proceed? How can you ensure that you’re reaching your audience? Is it possible to succeed without the support of the mighty Mac App Store?
How To Win Customers and Keep Them
With all of this in mind, you’re probably asking yourself: What do I need to do get customers to buy my app without the App Store?
Nick Cavalancia, a 3-time tech marketing executive and a technical evangelist, will host part two of our two-part webcast, “More Money, More Control: Selling Your App Outside the App Store.” Nick’s marketing experience and his tech savvy will walk you through the process of not just acquiring customers, but retaining them—and making them so happy that they’ll encourage others to buy your app, too.
If you’re not sure how to springboard into independence, Nick will walk you through the steps you need to take to intensify your efforts and ensure your success. Nick will focus on the following points in his 45-minute presentation:
- Capturing customers’ attention — Every aspect of marketing will be up for discussion, including your website, your messaging, your marketing content, and more— what will work for you, and what you should avoid altogether.
- Reeling in a new customer — How can you utilize ecommerce to gain customers, and what can remarketing and cross-selling do for you? Enable sales with your new skills and see your profits increase.
- Satisfy your customers — As you know, your job isn’t done after the purchase is made. Your customers require your attention after the sale. Nick will explore ways that you can be proactively prepared to retain your customers.
All of this information and more is available to you in the complete two-part More Money, More Control: Selling Your App Outside The App Store webcast. Attendees will also receive a 20% discount off Christian’s book, Make Money Outside the Mac App Store.
