It’s not easy to build a SaaS, software, or digital product from the ground up — and it’s even harder when you have to worry about all the other logistical details that go along with growing a business.
Frederic Linfjärd was working on scaling Capture One’s software into new countries, and he was learning firsthand just how difficult it was to sell the product by building an online store in house.
That is, until he unlocked explosive growth with a 40% increase in conversion rate for Capture One — by reducing the resources the company put into running an online store, freeing up their IT team to work on building innovative new products.
An In-Person Discussion About Scaling Your Business
Join us in Amsterdam on April 5 from 9:30 a.m. to 11:45 a.m. to hear how Fred did it, ask questions, and participate in a roundtable discussion about quickly scaling your business across borders.
- 9-9:30 a.m. — Arrival and breakfast of pastries and tea/coffee.
- 9:30-10:30 a.m. — Introduction by Aziz Elkardoudi and presentation by Fred Linfjärd.
- 10:30-11:15 a.m. — Roundtable discussion and questions.
- 11:15-11:45 a.m. — Final remarks.
- 11:45 a.m. — Lunch of sandwiches, salads, and fruit.
Questions? Send us an email.
About Presenter Frederic Linfjärd
Fred is the Director of Growth Marketing at Planday and the former Head of Commercial Innovation at Capture One, where he 4x’d their revenue, leading to an acquisition. Drawing on 10+ years of experience, Fred serves as a growth advisor for a number of SaaS and software companies, using his uniquely tailored background in marketing automation and experimentation to help them scale.