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March 17-21 was a big week in San Francisco for the gaming industry, and FastSpring had a crew in SF for all of it! In case you missed it, here’s a recap of what we saw and what we shared at Pocket Gamer Connects (PGC), Game Developers Conference (GDC), and Community Clubhouse.
Missed the chance to chat with one of our expert team members in person at the shows? You can still schedule a personalized demo, or to read more about how FastSpring supports game developers, visit fastspring.gg/.
Pocket Gamer Connects 2025
The FastSpring team kicked off the week at PGC San Francisco 2025 with a strong presence on the show floor. If you stopped by our booth, you may have chatted with Sr. Account Executive Leif Bisping, Sr. Account Executive Brandon Smith, Key Sales Development Representative Arturo Rubio, Key SDR and Team Lead Melvin Zaid, Sr. Director of Pre-Sales and Implementation Adam Cohen, CMO David Vogelpohl, or Head of Gaming Chip Thurston.
Besides repping FastSpring at our booth, on Monday Chip Thurston presented “Marketing Web Shops – Forbidden Fruit Or Ripe Opportunity?” As someone who has himself refined D2C marketing and monetization strategies at major mobile publishers, Chip knows the impact web shops can have on a game when marketed properly.
Chip’s presentation covered key points such as:
- Why conversations about D2C marketing seem to start with “the first rule about web shops is that you don’t talk about web shops.”
- What we do know about what game publishers can and cannot do to market their web shops.
- Some of the more unique aspects of D2C marketing, such as how you can reach players, what you can say, and where you can land your players.
- What we can learn from specific use cases, such as leveraging free daily claims to drive web portal traffic.
You can check out PGC’s video of Chip’s session here.
Community Clubhouse @ GDC 2025
From PGC, the FastSpring team transitioned right into GDC with a Community Clubhouse event on Tuesday, which we sponsored in partnership with Keywords Studios, alongside industry leaders like AWS for Games, Microsoft, and more.
We kicked off GDC by sharing the stage with Nexus and Keywords Studios in a panel covering “D2C X-Ray Vision: What Top Publishers Do to Scale Web Shop Success.”
The panel discussed looking ahead to D2C in 2025, including:
- How publishers are seeing success and where they’re going to double down their efforts.
- The current state of regulations and how those are likely to change this year.
- Sources of player hesitation for D2C purchasing and opportunities to mitigate them.
Read more about the panel on GDC’s 2025 schedule.
That night, FastSpring hosted a happy hour with some of the best and brightest at GDC!
We then had a fantastic presence in the GDC expo hall Wednesday through Friday, with Senior Tax Manager JT Grewal and Senior Product Marketing Manager Braden Steel joining the booth crew to add even more tax and product expertise to our onsite team.
Join Us at the Next Show!
After a truly great week in San Francisco, we were sad to see it end, but we know there will be more! Be on the lookout for future updates showcasing our content from the show, and don’t forget to watch our events page to find out where you can meet up with us next!
Monetize Your Game With FastSpring
FastSpring is how gaming publishers sell in more places around the world. For nearly two decades, FastSpring has been a trusted payment provider you can use to sell games or in-game items on your website, web shop, or embedded directly into your game with fully customizable and branded checkouts just for you. FastSpring allows you to offload the complexity of global payments, sales tax and VAT compliance, player payments support, and many other aspects of payments management. Spend less time managing your payments and compliance and more time making great games! To learn more about how FastSpring supports game developers, visit fastspring.gg/.
