Estimated read time: 1 minute, 33 seconds

FastSpring’s Head of Gaming, Chip Thurston, returned to the Two and a Half Gamers podcast to discuss some recent direct-to-consumer monetization numbers from some top mobile games publishers — and how those numbers are cementing D2C as a strategic priority.

Following up on this PocketGamer.biz article about Q1 D2C sales numbers, the 2.5 Gamers crew and Chip dig into more details around: 

  • What percentage of revenue is possible with D2C.
  • How social casino, midcore, and casual are succeeding with D2C.
  • What publishers you can look to for best-in-class D2C practices.
  • Direct checkouts vs. web stores: Which should you be doing?
  • The latest with the Epic v. Google case.
  • The latest with the Epic v. Apple case.
  • What you should be doing right now to maximize D2C.
  • And more!

Listen to or Watch the Full Episode

Below, check out Chip’s episode of the 2.5 Gamers podcast via YouTube, Apple Podcasts, or Spotify.

Listen on Apple Podcasts
Listen on Spotify

About Chip Thurston

Chip Thurston is the Head of Gaming at FastSpring. He leverages over a decade of gaming industry experience to help FastSpring’s game publishers define a best-in-class strategy to monetize and market their games direct to consumers.

About FastSpring

FastSpring is how gaming publishers sell in more places around the world. For over two decades, FastSpring has been a trusted payment provider you can use to sell games or in-game items on your website, web shop, or embedded directly into your game with fully customizable and branded checkouts just for you. FastSpring allows you to offload the complexity of global payments, sales tax and VAT compliance, player payments support, and many other aspects of payments management. Spend less time managing your payments and compliance and more time making great games! To learn more about how FastSpring supports game developers, visit fastspring.gg.

Katie Stephan

Katie Stephan

Author

Katie Stephan is the Senior Content Strategist at FastSpring. Besides her extensive marketing experience, she has an MFA in creative nonfiction writing and has served her local communities as a college writing instructor.