The past year has been nothing short of incredible for FastSpring. Starting with the investment from Accel-KKR then expanding into a second office in Santa Barbara, opening a new office in [...]

Please note, this post originally appeared on Digital Transactions. While one cannot deny the rise of social commerce and its pertinence to the overarching ecommerce industry, studies have shown [...]

The best thing about a subscription program is the reliable revenue it generates. The worst thing about it is that a healthy chunk of that “reliable” revenue is actually pretty unreliable. Yes, [...]

With consumers being inundated with information at every stage of the sales funnel, today’s shoppers have learned to be highly selective of what they give their attention to. For software and [...]

We’ve seen explosive growth in the field of subscription and recurring billing with more and more software and SaaS companies discovering how impactful implementing a SaaS subscription model can [...]

Thinking of running a holiday sale? From the December gift-giving holidays to President’s Day, some of the most successful marketing campaigns are tied to holidays. Increasingly, this means [...]

Great product descriptions are the unsung heroes of ecommerce content. At their best, product descriptions persuade without sounding persuasive; they sell without sounding like they’re selling. [...]

The growth of the internet and smartphones has resulted in increasingly hyper-connected societies. Between immediate access to social media, the World Wide Web, and news outlets, today’s shoppers [...]

Understanding SaaS metrics can be a bit daunting when you first look at your financial reports. Making sense of all the numbers is hard enough, but adding new acronyms like MRR & ARR into the [...]