Buyer Support
Seller Support
Did you know that the FastSpring + Hubspot integration lets you keep your favorite CRM without having to sacrifice the simplicity that a Merchant of Record brings to product management, quote creation, price localization, fraud prevention, and tax compliance?
The FastSpring + HubSpot Integration
The MoR model handles the hard part of selling globally. The HubSpot integration makes sure you don’t give up visibility to get it.
Every order, subscription, renewal, and customer record FastSpring processes flows into HubSpot automatically — so the system your teams already run on reflects real, tax-compliant, global revenue.
The integration supports two workflows, built around how modern revenue teams actually operate.
1. Self-Serve eCommerce Transactions
When something happens in FastSpring, HubSpot knows. Completed orders, new and changed subscriptions, renewals, upgrades, downgrades, cancellations, and customer updates sync automatically. That gives you:
- Lifecycle stages driven by real purchase and renewal events
- MRR/ARR reporting inside HubSpot that matches what actually got billed
- Post-purchase campaigns that fire on real signals, not guesses
2. Sales-Asisted Transactions with a HubSpot Quote
For sales-assisted deals, HubSpot stays the control center. When a quote is created in Hubspot, the Rep can trigger the creation of a FastSpring quote without ever leaving Hubspot. From there, FastSpring not only automatically handles pricing, tax, compliance, and payment directly from the quote itself, but also generates a final quote link that can be easily shared with the client. Plus, it acts as your Merchant of Record so you’re not on the hook for remittance. After your customer pays, the completed purchase syncs back to HubSpot automatically.
What you actually get
- One source of truth. HubSpot reflects real subscription and revenue data, so forecasting and lifecycle automation is easy.
- Full commercial context for sales. Reps see what a customer has bought, what they’re subscribed to, and where they sit in their plan; right inside the CRM.
- Fewer integrations to monitor. A supported, production-grade connection replaces the one-off syncs your ops team has been managing.
- International compliance and payment support. FastSpring acts as your Merchant of Record. That means you can more easily grow and expand your business without worrying about the headaches that come with global commerce.
SaaS teams that sell (or want to sell) internationally, run subscriptions with renewals and expansion, operate self-serve, sales-led, or hybrid motions — and refuse to choose between clean CRM data and clean compliance.
If you’ve already left a traditional Payment Service Provider, or you’re eyeing your first international customers and doing the math on entities and VAT registration, this is the setup that lets you grow without inheriting the back office of a multinational.
Get started
The FastSpring + HubSpot Integration is available now on the HubSpot Marketplace.
If you have questions, our Solutions Engineers can help you understand exactly how this integration supports your specific revenue motion and can guide you on how to design workflows around subscriptions, renewals, and upgrades. Schedule a demo today.
