[Webinar Recap] Closing the Subscription Loop: From Purchase to Licensing and Activation

Robirt Kong
By Robirt Kong

Estimated read time: 1 minute, 6 seconds

The internet has transformed more than the way shoppers purchase physical products online. Software sales have also undergone a digital transformation and today’s customers have come to expect a streamlined and hassle-free shopping experience.

To ensure that you’re capitalizing on every opportunity to delight your customers, you must focus on extending stellar shopping experiences beyond the initial checkout process. This means your online store must be fully equipped with a robust digital fulfillment process so you can quickly grant your customers access to software and license keys that allow them to start seeing the value of the services they paid for.

To help you accomplish this, we partnered with David Rowley, Chief Revenue Officer at Nalpeiron, to co-host a webinar detailing everything online businesses need to know to start monetizing their software.

Webinar attendees learned:

  • How easy it is to use Zentitle’s licensing and analytics platform to streamline software sales.
  • Which subscription-based billing models work best for driving incremental revenue growth.
  • How world-class software monetization is achievable out of the box with Zentitle and FastSpring.

In case you missed it, check out the webinar recording below:

We’ve also included a handy copy of the slides that you can use to follow along:


We’re looking forward to seeing you at our next webinar in August!

Robirt Kong

Robirt is a recent graduate from U.C. Santa Barbara. After spending six months at FastSpring as an intern, Robirt joined the team full-time as a Digital Marketing Specialist. Robirt combines his interest in digital marketing strategy and analytics to assist the team in a variety of projects including Content, SEO, and Paid Media. Outside of work, you can find him spending time with friends, enjoying Downtown Santa Barbara, and learning how to program.
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